Some of the business ideas relevant in today’s market

Posted by on Oct 11, 2014 in Business, Self-employment, Start-up business | 0 comments

business ideas

Entrepreneurship and Business Ideas

Top 10 business ideas for start-ups.

Suggested business sectors:

  1. Food Processing
  2. Textile and ready made garments
  3. Technology [Software Product Development and maintenance, eCommerce, Internet Security, IT literacy, Digital Infrastructure deployment and maintenance]
  4. Social Computing / Social Media
  5. Smart Infrastructure development
  6. Solar Energy and allied infrastructure [MW Solar plants, Rooftop Solar Plants, Trading in PV Panels, Inverters and Batteries, Structural Services to erect Solar Plants, Specialist Electrical Services for Solar Installations]
  7. Automobile Components
  8. Textile & ready made garments
  9. Service Sector [associated with Sea Ports, Airports, Healthcare and Lifestyle segment]
  10. Training [Soft skills, Leadership, Sales and Customer Support Management, Finance Skills, Entrepreneurship Development Skills, Data Analytics, Digital Marketing,

Check this before you go for manufacturing activity.

  1. It would be ideal to take up any manufacturing activity based on product buy-back arrangement [job work] or specific network / market strength in the line of activity considered.  If not we will have to bear credit line to buyers, minimum 6 months working capital (depending on the product cycle), R&D and more.
  2. The other option is going with collaborative model with a foreign company to produce import substitute items in India.
  3. The DMIC corridor, Make in India, and proposed Industrial Estates in Telangana and AP are another opportunity in the coming years.  The focus areas of these projects are many varied items to cut dependency on China made capital equipment and end user products.  These efforts are definitely going to provide opportunities for ancillary industry growth.
  4. The other way to explore manufacturing opportunities is to scout for takeover of sick unit or advertise in local News paper for collaboration / partnership opportunities.  This may reveal some good opportunities.
  5. For manufacturing ventures, it always helps if one of the member promoters come with technical or marketing expertise in the chosen manufacturing activity.
  6. Last but not least one can go for manufacturing activity to produce any innovative product.  Innovation doesn’t mean a totally new product idea.  A small twist and improvisation of any existing product which enhances the utility value at affordable cost can be considered.

Brief on IT sector business ideas:

Software product development is an evergreen sector as long as the product becomes a solution to focused problem and the product is designed with inherent efficiency, security and compatibility to various environments.  Considering the growing patronage to cloud computing technology, smart phone infrastructure, and internet security tools,  there is sufficient scope to devise new products or improvise existing solutions to the newer environments.  The other perpetual avenue is enterprise market constituting ERP and ERP integrated with social computing tools and data analytics.

The other promising business ideas in IT Sector:

Website development:

This is a perennial market.  The challenge, however, remains to be the capability of the organization to develop a professional website [elegant interface, aesthetics, mulsti browser compatibility, efficient loading, nil dead links, user friendly navigation, professional and crisp content compatible to search engines and self declarations for content and design ownership] incorporating digital documents [pdf brochures, e-readers, digital collateral with various presentation options, interactive forms for online interaction by customer for enquiries, feedback, survey, referal, and more].

eCommerce:

Practically many offline business models could be converted to online models.  The approach would be offering of related product group constituting a few items in the initial stage.  The products could be from segments like Lifestyle, Food [especially organic food items], Construction, Infrastructure, Supplementary services to Healthcare, Hospitality and Travel & Tourism.
Success of any online venture depends on right scoping, application efficiency, aggressive and judicious marketing strategy.  Many of the failed online ventures have their root to inappropriate business model, poor infrastructure and/or wrong positioning.  The important advantage with the online business models is that they become attractive for funding institutions or individuals once the initial sustenance is proven with promised future.  Popularity and application efficiency are the foremost attractions for any online business models.

Mobile & Tab Applications:

Again many desktop applications, online applications could be ported to Mobile and Tab platform.  Thus opportunities are immense in this segment.  Any application addressed to customer service, sales, marketing, consumer behavior analysis, analytics has good scope irrespective of any number of competitive products. This market has bright future.

Internet Security.

In the coming one year we are going to witness Digital India through which efficient Internet bandwidth is going to be made available to lakhs of villages.  As the Internet infrastructure grow so the requirement for safe and secure management of such infrastructure. One may think about collaborating with existing security products to be offered in the market with supported maintenance.  This can be combined with Internet literacy offering to the users.

Social Computing and Analytics

The end users for these products are small companies to large corporations whoever have implemented intranet social computing infrastructure and/or Internet presence.

Some of the business ideas in Education & Training Sector:

  1. IT Skill development [Career centric technology training].  Market is inundated with training institutions whose primary focus is volume of business than the quality of content.  Thus if an organization can focus right curriculum with efficient faculty there is enough room for new comers.  Almost 70% of engineering graduates are failing the eligibility criteria in the technical aptitude and professional outlook.  This fact itself vindicates that the existing training and skilling infrastructure lacks right content and approach. This business idea works well in the future as government is looking to collaborate widely with private institutions under PPP model.
  2. Softskill & Leadership development [Govt. of India and Govt. of AP are coming up with special mission to train youth in softskill and leadership development].  This is one of the topmost priorities in India in the path of youth empowerment for employment or self employment.
  3. Multi vocational skill development unit inline with ITIs & Polytechnics. These are going to be in much demand in the coming years.
  4. Education (Professional education / coaching centers / Mentoring hubs )

Few other business ideas:

  1. Stainless Steel Fabrication, Furniture for domestic, commercial and industrial purposes.  Every furniture product should provide the benefits of aesthetics, space optimization, ergonomic advantages, multi-use and must come at affordable cost. Many of the home furniture items can be redesigned using SS, wood, aluminium, plastic or any other composite material.
  2. Trading in Modern Building material
  3. Industry specific help desk solutions
  4. Industry specific Customer Management solutions
The above are just indicative.  However, among other things every business opportunity at the outset has to be analysed considering (i) Promoter’s expertise (ii) Place of business (iii) Product / Service demand in the target areas (iv) Promoter’s equity (v) Government support; and (vi) Competition.
If you need any clarifications may please leave your comments.  I will attempt to answer to the extent possible.  However, if you need personal consulting the consulting fee shall be INR 1000/- [one time].  We don’t charge consulting fee for micro business setup, or students who come from humble background.
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LED lighting products procurement

Posted by on Oct 10, 2014 in Business, Solar News | 2 comments

Procure LED lighting Products.

Here are some of the LED lighting products becoming more popular among consumers.  LED products are preferred for their energy saving and environment friendly properties.

led lighting products

The LED lighting products are evolving every year and even every quarter.  The products are highly suited for Indian market owing to power shortage in several urban and rural areas of India.

In order to live radiation free green lights it is imperative for us to use LED lighting products powered by Solar energy.  This combination is a long term solution and trouble free solution.

If you are keen to procure any of the following products please get in touch with us for genuine guidance.

Some of the LED lighting products and Solar products.

Rechargeable LED Floodlight LED ceiling and wall lighting
Flexible LED reading lights LED ceiling lights with PIR sensor
LED rope lights Dimmable LED lamp with wireless charge
LED panel light LED bulbs
LED ceiling light Solar insect killer lamp
500W LED high bay light 10-40W solar integrated street lamp
LED tri proof lamp LED modules with lenses
24/48W LED wall washer LED energy saving lighting products
100W LED wall washer LED strip
LED street lights LED tunnel light
Solar warning lights Up to 500W LED Industrial light
Solar Power Systems Mobile work light
Solar tiles for houses Flashlight with adjustable lamp beam angel of 135-180 degree
Solar garden lights 1000W high pressure sodium lamp
Portable folding solar panel kit LED Rreading light
Solar heating systems LED shelf light
Bluetooth remote controlled RGBW LED bulb LED filament light
LED spot light LED wall pack light

We will provide you advisory services to procure above products from local or foreign manufacturers.

ram@epmworld.in

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Entrepreneurship and Business

Posted by on Aug 15, 2012 in Business, Self-employment, Start-up business | 2 comments

As a strategic consultant for Businesses, mostly for start up ventures, I would attend to around 50 enquiries a month. My experience with several such business enquiries since the last few years has been quite surprising and disappointing too. It is disappointing because most of the callers turn out to be specific to embark on to a business of their choice. The fundamentals of business set up like market evaluation, idea research, and the need for process documentation have never been felt to be important in their business pursuit.

As a matter of best practice, marketing capability should come as the first metric in analyzing the Business investment. The market capability means the readiness of the market to accept the product and the willingness on the part of the investor to wait for the results while continuing with the brand positioning efforts. This aspect is again the most ignored one.

business guide epmworld blog

Many of the callers query for a unique Business that is not present elsewhere. The pointer here is that it is very risky to start any such Business unless it pivots on the most unique, innovative and huge customer focused requirement. The other type of callers have been impulsive entrepreneurs who owing to situations like forced unemployment or recession led unemployment or with competitive spirit to prove oneself get on to business thought. Such an impulsive investment would only make them restless for return on investment besides placing them in piquant management situations leading to operational dysfunction and business loss at the end.  They don’t like to care for such possibility in the spur of the business thought.

Here again are other classes of callers who want to get into Business without moving from their home. Mostly they are housewives who want to utilize their leisure time to earn some business income. Such a possibility is remote unless the person becomes part of an ancillary network for a large marketing company or possesses unique skill set like arts, crafts, tutoring or culinary skills to earn home based income. However the thought of this category of callers is very genuine, but the mindset that they do not want to step out for neighborhood marketing or research or community service like activities – which truly will engage them in a productive activity – doesn’t realize their dream to become entrepreneurs.

This is a disappointing category of callers who have already invested huge sums on a given business idea and are on the edge of collapse. Like an emergency patient who should undergo an operation but doesn’t have money, these entrepreneurs ultimately would not be able to continue their venture for financial constraints [even with a small working capital to put their operations in course]. Neither would they have reached to a finished product level to raise project finance for marketing.

At the end I would find some 10% of the callers relevant for entrepreneurship. The above situations are the result of lack of entrepreneurship education or mentoring for aspirant ventures. Again this clearly shows the spirit of entrepreneurship among many people around us irrespective of the size of the business they would like to start off.

May be it is time to take up entrepreneurship education to community level through periodic workshops and micro loan melas and social enterprise support.

The knowledge dissemination in this context can happen through various Business Schools making their faculty and students as the supporting mentors. Entrepreneurship is the tool for employment generation. Thus it is essential to spread the awareness to increase the quality rate among the callers as above.

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Top 5 businesses for 2012

Posted by on Jan 1, 2012 in Business, EPM World | 3 comments

We are in 2012 now.  The new year this time has brought several exciting business opportunities at almost nil investment to any investment size.  These opportunities are going to rule the market at least for a decade from now.  I would like to talk here about my choice of top 5 businesses for 2012.  Let us look at them:

EPM WORLD

1.0 Web 2.0 Technologies

This is one of my favorite areas of business investment.  We can explore business opportunities like (a) Online marketing (b) Social Media Consulting (c) Content development for web and digital documents (d) Enterprise Analytics (e) Services to develop personal branding.

One can start a business in this line with a minimum investment of 1 PC from home.  The one other important requirement would be he / she should be English literate with definite knowledge in written English.  This is most ideal for freshers who are passionate to work on their own full time or part-time.  Considering the rapid growth of Internet users, online media has emerged as one of the foremost options for business promotion by small and big companies.  The business opportunities indicated from (a) to (e) above surround Internet and Internet technologies.

Though this is part of Information Technology, I consider this as a marketing and branding opportunity where one doesn’t need to possess any programming or technical skills except using social media platform.

2.0 Food Processing:

Every business activity related to manufacturing, processing or trading of food items falls under this category.  It could be milk dairy, ready to eat food items, juices, edible oil, or energy food.  There are hundreds of such opportunities around us.  We can in fact aim at organic version of these products.  Government of India is consciously promoting food processing sector with loans, subsidies, technology know-how and many props.  Changing food habits, growing tastes for global food culture, and increasing purchasing power have contributed to the demand of varied food requirements besides the natural increase in the population.  Thus, food sector has become most vital investment opportunity.  The increasing presence of Indian and Global retail chains have brought the need to bring forth food variety.  Besides, it is possible to start a business in this line with low investment like INR 2 lakhs onwards.  A right business for every one including a housewife.

3.0 Retailing

This is another excellent opportunity though demands sizable investment.  What could constitute a business opportunity in this line?

Branding of any consumer product especially a private label product whether it be a food item, textile product, health care item or any other proprietary or sourced product retailing.  For example, one can source a couple of products from local manufacturers like Self Help Groups or other MSME segments and brand it in their own name.  We can see a brand name to every other item today whether it is Wheat flour, masala powder, rice or so.  It only denotes the potential to market a particular item with guaranteed quality.  The one requirement to take up this kind of business opportunity would be right sourcing of the chosen product w.r.t. price, quantity, quality and period of agreement.

Besides the market for luxury product retailing is very profitable and growing.  It can be any thing like an imported exotic food consumables, non-jewellery articles made by silver or gold, furniture, imported building material and more.

4.0 Information Technology

This is one of my favorite business opportunities.  Indian market needs considerable technology implementation in business applications.  It can be customized solutions for a particular segment, web applications, portals, or ERP applications.  I foresee a great demand for mini or micro ERP provided it comes with competitive price and cost effective support and operable from PC to mobile.

Other potential opportunity is mobile or handheld based business management for business persons to end user.  Sales force management applications ported to telecom mobiles with PC like connectivity to cloud applications will be a great choice.  A sales person in the field should be able to effectively perform his field sales, update data in real time to the server, access other business data on cloud, or switch to his personal applications from the same mobile instrument.  Every other task we perform on PC could be ported to a mobile though with limited functionality.  Even that limited functionality is acceptable to users provided it comes with ease and performance.  A provider in this line should extend total solutions consisting hardware, software, deployment and maintenance to capture real market.

Internet portals are another great business opportunity in the present times.  We can convert every offline business to online business model at a very reasonable investment.  We are all used to online transactions whether it is ticketing, product review, product purchase, online education and many more.  We are in a true e-commerce era.  A right time for people to make online a money making platform.

5.0 Solar Energy

Energy sector in India is undergoing a great movement of tense and uncertainty.  India has pitched a great hope on thermal power projects.  However, infrastructure problems like land acquisition, coal supply, institutional finance have derailed the hope.  Today, we have several pending thermal power projects which are suffering for these reasons.

Wind energy, hydel power or bio mass power are not as viable or feasible to be operated any where.

The one great choice we have is Solar Power solutions.  A right investment opportunity as a few MW plant to 1 KW roof top solar unit.  The prices of solar PV modules are very attractive.  The investment per MW plant has come down from INR 20.00 crore to almost INR 9.00 crore.  The prices are further falling internationally.  It is time for some one to invest on this as a long term business opportunity.  This is right time to build expertise and setup a business.  It can be grid connected solar plant or tailor made solution for an apartment, office building, village or industry.

There definitely many more business opportunities.  But these are my choice.  Hope you would take-up a profitable venture.

Wishing you all a Prosperous, Delightful and Peaceful New Year 2012.

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Part-time CEO could be the right choice for your venture

Posted by on Oct 29, 2011 in Business, EPM World, Start-up business | 0 comments

Part-time CEO

The very mention of part-time CEO may appear to be something unknown for many of small or start-up enterprises.  Yes, because we are mostly used to the model of Consulting SLA whereby a consultant or an organization would meet the piecemeal services required by a venture.

At the very outset why an organization would need a CEO?  Obviously to define a right strategy and planning for the successful implementation of business objectives and to drive the vision of the enterprise.  CEO would obviously be accountable to draw organizational productivity, consistently increase the net worth of the company, and achieve stakeholder satisfaction.  These aspects would inherently demand efficient management of all business functions supported by an energetic team.

Part-time CEO services from EPMWORLD

Why do you need a part-time CEO:

(i)  You may be a first time entrepreneur and a start-up owner.

As a first time entrepreneur, you will need support right from setting up the processes, implementing the project  infrastructure, to putting the venture on commercial track.  These initial processes need multifunctional expertise in business and management.  For young entrepreneurs and for people who come from traditional business line, this might prove to be a challenge to build a professional structure.  In order to overcome this challenge, a first time entrepreneur and a start-up owner can engage a Part-time CEO who can invest his expertise on (i) Business Plan (ii) Statutory and mandatory registrations (iii) Investment model (iv) Procurement (v) Policy Development (vi) Marketing collateral (vii) Legal and organizational documentation (viii) Team deployment (ix) Technology implementation (x) Infrastructure deployment; and (xi) Commercial launch.

Besides the above, the matter of business promotion and brand identity processes suitable to the target market and customer segment is an important concerted task to be achieved with the active involvement of respective team members.

(ii)  You may be remotely handling a project.

You may be the promoter-owner of the venture who is away on other avocations.  You may be an enterprise having headquarters or business units in other part of the world.  You may want a local expert in the project location to handle the project with absolute expertise and accountability.  You need a responsible company who could extend you Part-time CEO services placing their Sr. Executive onsite.  This model will bring you required assurance on successful project implementation supported by relevant SLAs.

(iii) You may be holding some parallel projects which demand specialized techno-management skills.

You may be an individual or an organization who has got requisite management expertise and seized with several projects.  You might need a Part-time CEO who come with requisite techno-management expertise.  This will place you at ease in the initial project launch and you will also be secured about the project success under SLAs.

The model of engaging a Part-Time CEO:

You should go for a model where the role of a Part-time CEO is a mere indication of responsibilities, deliverables and accountability.  He may not be necessarily be an all-time visitor to the project site.  As a promoter-owner, you will be the actual CEO in the organization and the person in question would otherwise co-ordinate with you to effectively handle project deliverables.  The appointment of such person or organization for part-time CEO services would precisely indicate these aspects along with (i) project scope, (ii) terms of service, (iii) periodicity, (iv) remuneration, (v) Support after project launch, and (vi) exit route, in the MOU.  Regular and onsite placement of part-time CEO might give way to management and team cultural challenges on his exit.  Thus, it is desirable to have off-site services as an officiating person.

The MOU could spell the performance metrics and subjective terms like penalty for non-performance, cost over-runs, schedule delays and so just as in case of a project delivery agreement.

The challenges in going for a Part-Time CEO:

You would need to exercise openness in accepting suggested measures by the part-time CEO.  As a responsible person for project delivery, he might want contextual changes in resource handling, vendor relations, procurement preferences or even review of strategy.  Mutual trust and transparency between the promoter-owner and the part-time CEO would make lot of positive difference to the project.

The parameters of selecting a right organization or right individual

The most important parameters being (i) Multifunctional expertise specially with respect to project management (ii) Visionary with innovative thinking (iii) Ethical and transparent (iv) Sense of ownership (v) Proven background (vi) Process oriented and analytical (vii) Market Awareness (viii) Service with smile; and (ix) Always accessible; and desirably Social Media savvy.

Notwithstanding the above, the final responsibility again lies with you to monitor the effectiveness of part-time CEO and his deliverables.  Ideally, you should undergo a few sessions of detailed inputs from him before the project start and during the project handling on the approach, project baselines, performance parameters and controlling measures.  Choose a person as a part-time CEO with guts and confidence and through thorough screening.

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Self employment through Blogging

Posted by on Oct 20, 2011 in Business, EPM World | 1 comment

The world population today is living in two worlds.  The real world where we all live with our physical inhabitation and the online world which is pivoted on Internet bandwidth.  The online world is also called virtual world where our presence is a mere information identity about us to the extent we share our details online.

Since the last ten years the online world has grown tremendously through WEB 2.0, Social Media resources and tools like Facebook, Flickr, Twitter, LinkedIn, Blogging, Search Engine Optimization, Wikipedia, BitTorrent, AdSense and more.

blogs and business

Having more than 2 billion Internet users world over, the Internet has emerged as an important commercial platform for business transactions besides being the first choice for information research and knowledge acquisition.  The growing presence of web can be seen from the facts that there are around 2 billion Internet users world over.  As per Google India, India has over 100M Internet and 40M Mobile Internet Users where an average user spends 16 online hours a week on par to TV.

With such a growing popularity, Internet has evolved as the increasing choice for online advertisement hosting.  Blogs, websites and social media channels have become the ad hosting platforms.  Individuals especially home based online users have started earning cool money through blogging.  Mr. Amit Agarwal is considered as the pioneer in the Indian blog scenario with his huge online popularity and online earning.

The above situation throws up an opportunity to the unemployed population to utilize their free time and start earning decent income.  Internet and Internet blogging is a self-employment opportunity with almost NIL investment.  The only investment is time, quality time, and quality content to be presented to the online users.

Google is in fact the driver of such self-employment opportunity.

How an individual can start earning online income without investment?

  1. Choosing an area of interest or strength to create online presence
  2. Creating a blog preferably on his/her own domain
  3. Building quality content
  4. Blog promotion (5GW97GUVPBGU)
  5. Ad hosting through Google AdSense
  6. Income generation

It is time that the unemployed youth exploit the online potential to attain self sufficiency.

Note: This post/article has been originally published at Page3 Social Media.

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